First impressions matter.
The discussion surrounding dress codes often miss the point that the issue under consideration should be revision, updating and evolution rather than eliminating, relaxing and maintaining. Proponents of dress code policies put forth worthwhile arguments that outline how dress codes establish reputation and cement branding (Nickson, 2018; Bradvica, 2020; Brooks, 2020) since they act as a form of ‘first impression’ (Tawar, 2019) that reflects strongly on an organization. The concept of professionalism (Kendall, 2020, LAZĂR, 2021) is also tied closely to the use and persistence of dress codes as there is the belief that dressing professionally (a concept under debate) shows that employees care and are serious about their work, take their job seriously and earn them respect. This practice has an impact on public perception which can lead to enhancing the credibility and image of a company (Rubenstein, 2018; Surrett, 2021).
While dress codes have been proven to boost employee morale and increase worker productivity, managers must realize they must also cater to the changing workforce and changing values. A dress code policy does not negate the fact that there is evidence for more relaxed dress, in that it fuels innovation and creativity (SHRM, 2022). While there will obviously be resistance to the implementation of a policy (if there isn't one), managers must also be weary of implementing vague policies that can lead to violations (inappropriate behaviour, sexual content and display of illict images) and inappropriate attire. Having specific guidelines about what is acceptable dress should be outlined in policy thus ensuring that employees do not open themselves up to infractions.
To mitigate against any infractions that may occur, managers can engage in two-way communication, updating the employee handbook and reinforce views that dress codes and by extension employee appearance contributes to company culture and reputation.
Copyright © 2023 Lana S.
Very valid points on dress codes. What's your take on how remote work trends impact the concept of dress codes.
ReplyDeleteThe rise of remote work has undeniably reshaped the traditional paradigms of professionalism, challenging the conventional norms associated with dress codes. As we navigate this new era of work, the impact on dress codes is a nuanced conversation that reflects the evolving nature of our professional landscapes. As we continue to navigate this evolving landscape, organizations are challenged to strike a balance that allows employees to feel comfortable and authentic while upholding the values and professionalism essential to the workplace. The concept of dress codes is undergoing a transformation, reflecting the dynamic nature of our modern work environments.
DeleteGreat article putting forth both sides of the argument. I honestly believe though that the importance of being professional is being lost, as a result of the culture of individualism being embraced. Why? Once upon a time it was a joy to be identified as a member of a particular sector of the working class. Now, the concept of personal branding and dressing to reflect one's authentic self takes precedence over the profession.
ReplyDeleteOf course, repressive and archaic dress policies can indeed hamper progress, and it should certainly be revised to reflect current trends, however the importance of "looking the part" should not be lost.
Thanks for the feedback. The delicate balance between individualism and the timeless essence of "looking the part" resonates. In an era where personal branding is celebrated and authentic self-expression is championed, the nuanced interplay between individual identity and professional image is more relevant than ever. The shift toward embracing individualism undoubtedly brings forth a myriad of benefits. The mention of personal branding adds an intriguing layer to the conversation. While it offers a platform for individuals to authentically represent themselves, there's a fine line between genuine self-expression and a detachment from the overarching professional narrative. Your insight into the potential loss of the joy associated with professional identity resonates profoundly. Once, there was pride in being recognized as a member of a specific working class, symbolizing a sense of belonging and shared purpose. The question arises: Can the celebration of individualism coexist harmoniously with a collective professional identity?
ReplyDeleteHonestly, I'm not too convinced that individualism can exist harmoniously with professionalism on an overall basis. While there are situations where showing up as your authentic self may be beneficial, in general I believe that individualism has to submit to the shared goals of the profession. And in my observations, persons tending towards individualism bristle under the weight of upholding and maintaining the professional agenda, especially when they disagree with it.
ReplyDeletePea, I am actually inclined to agree with you about individualism submitting to the shared goals of the organization. As someone who had to take pause when the discussion about instituting not only a dress code but a work uniform came up , I can attest to the feelings of encroachment that arose. However, I always say that part of the choice in working in an organization lies with me. I think most of the contention comes from something (for example in my own case, where this was a completely new policy) that was not part of the status quo of the workplace) or (as in most cases) the institution of the dress code policy did not meet with buy-in from those most impacted, i.e. the employees. It sometimes speaks to a top down approach to management that leads to employees feeling stifled and removed from the decision making process. The concern with and potential tension that arises from the individualism versus collective goals of professionalism seems to be a reflection of the changing workforce. In our discussions about the proposed dress code/ uniform policy in my workplace, I came to realize that even individualism existed on a spectrum. Moreover, what many of my colleagues considered to be professional varied as well! It required taking the middle ground through open dialogue and communication to realize that reviewing and adapting our professional standards provided an innovative solution where we could work with embracing flexibility within our professional standards that moved us towards what Edmonds (2023) calls ‘Inclusive professionalism”.
DeleteExcellent piece. and I too believe individualism may have to take a backseat. However, I do realize this has always been a contentious issue. It does tickle me though, how easily we discard the idea of individual expression in certain scenarios with no quarrel. For instance, there is no dispute over the very brightly colored jumpers that persons are required to wear in the Oil and Gas Industry. Albeit for safety reasons, why is it that in other industries a uniform, or dress code cannot be imposed simply because the employer wants to change the image of its workforce for alternative reasons? Could it be that uniformity reduces the likelihood of discrimination, feelings of inadequacy among peers and strengthens the feelings of joint purpose among staff? Are these not good enough reasons to be more embracing of dress codes? Ultimately though, should it be the prerogative of the employee or the employer whether or not a dress code is implemented?
ReplyDeleteIt will be interesting to discover what is the true reason we are always so opposed to a dress code or uniform? Is it the dress code itself or are we simply opposed to being told what to do? Are we really concerned about individual freedom of expression or are we simply being rebellious? Why should we only conform when the need for the change has reached the threshold of absolute necessity as opposed to simply being willing to adapt to the change that management after careful, and reasonable consideration, believes may be warranted?
Love these discussions Lana.
Hello Arthur, your point about discarding individual expression without quarrel prompted me to think about the cultural aspect of dress codes, particularly concerning cultural influences within broader society. People's interactions with clothing can sometimes be shaped by their cultural norms. We can perhaps even begin to explore the debate over dress codes in western vs non western countries? Certainly your point about the high visibility gear worn by workers in the oil industry is a good one as it pinpoints a specific example of ‘dress’ that is universally accepted in safety professions. The example underscores the collective agreement established through safety requirements in Occupational Safety and Health, emphasizing the efficacy of setting and enforcing standards. I agree with you on the positive outcomes of uniformity. If we acknowledge the benefits in an educational setting, it prompts consideration of their applicability in the workplace, right? Surely we can see the advantages to the employer when uniforms enhance the image of the business by being a good marketing strategy all the while reducing the social conflict that may arise in the workplace from creative fashion choices. Nevertheless, we can’t deny that this debate persists because feelings of encroachment on individuality and expression persists.
ReplyDeleteIt therefore becomes crucial for employees to maturely acknowledge that organizations have the right to delineate their vision of organizational culture. A good place to start is leveraging human resource departments to implement policies as a necessary means to protect the interests of both employers and employees.
Your insights have sparked a thoughtful exploration of this issue, Arthur.